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Digcon - Digitaliseringen av konsumtionskulturen

Syftet med projektet är att undersöka de sociala, kulturella och ekonomiska konsekvenserna av konsumtionens digitalisering. I det internationella tvärvetenskapliga projektet samverkar forskare från Centrum för konsumtionsvetenskap och Centre for retailing på Handelshögskolan vid Göteborgs universitet, Handelshögskolan i Stockholm och Université Tolouse II.

För att förstå digitaliseringens effekter på konsumtionskulturen är det nödvändigt att studera både teknologiernas och konsumtionsvarornas sociala och kulturella sammanhang, de tillverkare och marknadsförare som tagit fram och spridit teknologierna samt de konsumenter som förväntas använda dem.

Projektet består av fem delstudier och bygger på kvalitativ metodologi med en kombination av arkivstudier, etnografiska metoder (observationer, djupintervjuer, virtuell etnografi), samt innehålls-, bild- och textanalyser. Resultaten kommer att avrapporteras i artiklar och en antologi.

Medverkande forskare

Magdalena Petersson McIntyre (projektledare), CFK
Lena Hansson, CFK, Centre for retailing
Niklas Sörum, CFK
Johan Hagberg, FEK, Centre for retailing
Hans Kjellberg, Handelshögskolan i Stockholm
Franck Cochoy, Université Tolouse II samt gästprofessor vid Handelshögskolan, Göteborgs universitet
Jan Smolinski, , Université Tolouse II.

Finansiering

Vetenskapsrådet

Projekttid

2013-2016

Publikationer

 

Böcker och temanummer

Mason, K., Kjellberg, H., & Hagberg, J. (Eds., 2017). Marketing performativity: theories, practices and devices. Routledge.

Franck Cochoy, Johan Hagberg, Magdalena Petersson McIntyre & Niklas Sörum (2017). Digitalizing Consumption: How devices shape consumer culture. London: Routledge

Magdalena Petersson McIntyre & Niklas Sörum (2016). Konsumtionskultur och digitalisering. Kulturella Perspektiv, nr 2.

Artiklar

Soutjis, B., Cochoy, F., & Hagberg, J. (2017). An ethnography of Electronic Shelf Labels: The resisted digitalization of prices in contemporary supermarkets. Journal of Retailing and Consumer Services, 39C: 296-304.

Hagberg, J., Kjellberg, H., & Cochoy, F. (2017). Managing leaks : Shoplifting in US grocery retailing 1922-1969. European Management Journal.

Petersson McIntyre, Magdalena and Sörum Niklas (2016). “Konsumtionskultur och digitalisering: Inledning”. Kulturella perspektiv - svensk etnologisk tidskrift, nr 2, 2016.

Petersson McIntyre, M. (2016). Big data, konsumenten och vad som hände med "bara titta" . Kulturella perspektiv - Svensk etnologisk tidsskrift. nr 2, 2016, s. 24-33.

Hagberg, J., Sundström, M., & Egels-Zandén, N. (2016) The digitalization of retailing: An exploratory framework. International Journal of Retail & Distribution Management, 44(7): 694-712.

Hagberg, J. & Kjellberg, H. (2016) Ständigt slölyssnande: Om digitaliseringens påverkan på musikkonsumtionen. Kulturella Perspektiv, 25(2): 16-23.

Hansson, N. ; Petersson McIntyre, M. (2016). Konsumtionskultur och digitalisering. Kulturella perspektiv - Svensk etnologisk tidsskrift. 25 (2) s. 2-5.

Fuentes, C. ; Hansson, N. (2016). Materialiserad moral. Kulturella perspektiv - Svensk etnologisk tidsskrift. 25 (2) s. 6-15.

Egels-Zandén, N. ; Hansson, N. (2015). Supply chain transparency as a consumer or corporate tool: The case of Nudie Jeans Co . Journal of Consumer Policy.

Hagberg, J. & Kjellberg, H. (2015) How much is it? Price representation practices in retail markets. Marketing Theory. 5(2): 179-199.

Mason, K., Kjellberg, H., & Hagberg, J. (2015) Exploring the Performativity of Marketing: Theories, Practices and Devices. Journal of Marketing Management. 31(1-2): 1-15.

Bokkapitel:

Cochoy, F. and Smolinski, J. (2017), “From the logs of QR-code readers. A socio-log-y of digital consumption”, in Cochoy, F., Hagberg, J., Petersson McIntyre, M. and Sörum, N. (eds.), Digitalizing consumption, Tracing How Devices Shape Consumer Culture, London and New York, Routledge, 2017, pp. 225-245.

Cochoy, F and Vayre, J.-S. (2017), « Les big data à l’assaut du marché des dispositifs marchands : une mise en perspective historique », in Menger, P-M. et Paye, S. (dir.), « Big data », entreprises et sciences sociales : usages et partages des données numériques de masse, Collection « Conférences du Collège de France », Paris : Collège de France, pp. 23-42.

Cochoy, Franck, Hagberg, Johan, Petersson McIntyre, Magdalena & Sörum, Niklas. (2017). Digitalizing consumption: Introduction. In Digitalizing Consumption: How devices shape consumer culture, edited by Cochoy, F., Hagberg, J. Petersson McIntyre, M. & Sörum, N. Routledge, p.1-19.

Hagberg, J. & Kjellberg, H. (2017). Digitalized music: Entangling consumption practices. In Digitalizing Consumption: How devices shape consumer culture, edited by Cochoy, F., Hagberg, J. Petersson McIntyre, M. & Sörum, N. Routledge, p. 167-189

Petersson McIntyre, Magdalena (2017). Tracing the Sex of Big Data. I: Franck Cochoy, Johan Hagberg, Magdalena Petersson McIntyre & Niklas Sörum (eds.) Digitalizing Consumption: How devices shape consumer culture. London: Routledge (ca 20 s).
Cochoy, F. & Hagberg, J. (2016) Win, Earn, Gain: Gamification in the History of Retailing. In The Business of Gamification: A Critical Analysis, edited by Dymek, Mikolaj and Zackariasson, Peter. - London & New York : Routledge. - 9781138824164 ; s. 81-98.

Konferensbidrag:

Cochoy, F. (2017), Little e-Thumb ethnographed. The magazine reader, the QR code traces, and the sweet Ogress,” 12th Annual International Ethnography Symposium, Stream “Marketography – Ethnography of Markets,” V. Erhenstein, D. Neyland and D. Pierides (eds.), Manchester Business School, University of Manchester, UK, 29th August - 1st September.

Hansson, Lena and Petersson McIntyre, Magdalena (2017). Feminism and femininity in commercial lifestyle blogs and fashion apps. Paper presented at the workshop Digitalization of markets and consumption, Gothenburg, May 18-19.

Kjellberg, H., Hagberg, J. & Cochoy, F. (2017). Enacting market infrastructure in U.S. grocery retailing, 1967–2010. Paper presented at EGOS Copenhagen 6-8 July, Sub-theme 63: Thinking Infrastructures.

Hagberg, J., Arvidsson, A., Anselmi, G. (2017) .“Why people share cats on facebook”. Paper presented at the workshop Digitalization of markets and consumption, Gothenburg, May 18-19.

Kjellberg, H., Hagberg, J. & Cochoy, F. (2017). “Enacting digital market infrastructure in U.S. grocery retailing, 1965-2016”. Paper presented at the workshop Digitalization of markets and consumption, Gothenburg, May 18-19.

Hagberg, J, Kjellberg, H. and Cochoy, F. (2017) "Retail cycles: shifting from price to loyalty (and vice versa) in U.S. grocery stores (1922-2016).” Paper presented at the workshop From Prices to Prizes and Vice Versa, 13-14 January 2017, University of Bologna, Italy.

Petersson McIntyre, Magdalena (2017). “Mrs. Consumer for the Digital Age”. Symposium Cultural Mediators in the Digital Age. King’s College, London, UK, 4th of September.

Petersson McIntyre, Magdalena (2017). “Fashion and beauty blogging: post-feminist devices for marketing, intimacy and resistance?” ESA, 13th Conference of the European Sociological Assocation. (Un)Making Europe: Capitalism, Solidarities, Subjectivities. Athens, Greece, 29th of August – 1st of September.

Petersson McIntyre, Magdalena (2017). “Fashion and beauty blogging: post-feminist devices for marketing, intimacy and resistance?” ACSIS Conference: Mobilising Cultural Studies, Norrköping 19-21 June (21 s).

Cochoy, F., Hagberg, J. and Kjellberg, H (2016), “A century of price tag digitization: looking at the mutant fingers of the invisible hand”, Gothenburg Research Institute 25 years, March 9, 2016.

Cochoy, F., Hagberg, J. and Kjellberg, H (2016), “On the origins and challenges of price digitization: A century of price coding and price display in grocery stores”, Colloquium on European Research in Retailing (CERR), Toulouse Business School, Toulouse, 2-4 June.

Petersson McIntyre, Magdalena (2016). Outfit of the day: Negotiating fashion blogging, the self and the market. Nordic Consumer Culture Research. Aarhus University, May 16-18th 2016.

Cochoy, F., Hagberg, J. and Kjellberg, H. (2016), “The ethno-graphy of prices: on the fingers of the (in)visible hand (1922-1947)”, On the Development of Ethnographic Organization Studies, Organization Special Issue Workshop, O’Doherty, D., Neyland, D. and Czarniawska B. (eds.), University of Manchester, November 23rd.

Thomé. K., Hagberg, J., Kjellberg, H. (2016) ”Digitalisation diffusion in grocery retailing: a tropicalization case, Nordic Retail and Wholesale Conference, Aarhus, Denmark, 9-10 November.

Cochoy, F., Hagberg, J., Kjellberg, H. (2016) ”On the origins and challenges of price digitization”, Nordic Retail and Wholesale Conference, Aarhus, Denmark, 9-10 November.

Cochoy, F., Hagberg, J. and Kjellberg, H.(2016) "Origines et enjeux de la numérisation des prix : un siècle de codage et d’affichage des prix dans la distribution", 19ème colloque Étienne Thil, IMMD – 13 et 14 Octobre, Roubaix.

Cochoy, F., Hagberg, J., and Kjellberg, H. (2016) ”The Tower of Labels: ’Labeling’ in the US grocery store (1922-2016)”, LaPIn workshop, CSI-Mines Paris Tech, Paris, france, October 6-7, 2006.

Hagberg, J., Kjellberg, H. and Cochoy, F., (2016) “Loyalty and price mediations: Tracing devices in the history of US grocery retailing”, 2nd workshop on the evolution of the retail trade in the 20th century, Uppsala, Sweden, 22-23 September 2016.

Cochoy, F., Hagberg, J and Kjellberg, H., “On the digitalization of price tags: looking at the mundane fingers of the (in)visible hand (1922-2015)”, 4S/EASST conference, Mundane Market Matters: On the ordinary stuff (and actions and sometimes people) that make markets, Barcelona (Daniel Neyland ed.), August 31-September 3, 2016.

Soutjis, B.; Cochoy, F.; Hagberg, J. (2016). ”How Electronic Shelf Labels ’coopete’ with paper price display: on the resistible digitization of prices in contemporary supermarkets, 23rd Intenational Conference EIRASS, Edinburgh, 11-14 July 2016.

Cochoy, F; Hagberg, J.; Kjellberg, H. (2016). ”Fixing, sticking and computerising prices: a contemporary archaeology of price tags”, 4th Interdisciplinary Market Studies Workshop, School of Management, University of St Andrews, St Andrews, 8-10 June 2016.

Cochoy, F.; Hagberg, J.; Kjellberg, H. (2016). “On the origins andchallenges of price digitization: A century of price coding and price display in grocery stores”, Colloquium on European Research in Retailing (CERR), Toulouse Business School, Toulouse, 2-4 June 2016.

Hagberg, J. ; Sundström, M. ; Egels-Zandén, N. (2015). Digitalization of retailing: A review and framework, 18th EAERCD Conference Rennes, France 1-3 July 2015.

Hagberg, J. Lammgård, C. (2015). Retailing, digitalization and urban freight: A multiple case study of consumer logistics innovations in urban areas. Metrans International Urban Freight Conference 21-23 October 2015 Long Beach, CA.

Hagberg, J. ; Sundström, M. ; Egels-Zandén, N. (2014). Digitalization of retailing: Beyond e-commerce, 4th Nordic Retail and Wholesale Conference, Stockholm 5-6 November 2014.

Fuentes, C. ; Hansson, N. (2014). Green shopping apps as market devices: materialities, competences and moralities. www.nrwa.se.

Hansson, L. (2014). Enhancing consumer power? A case study of the construciton of ethical mobile consumption apps, 4th Nordic Retail and Wholesale Conference, Stockholm 5-6 November

Sidansvarig: Henric Karlsson |Sidan uppdaterades: 2017-10-19
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